Hasn’t it been an interesting year? A fractious election season is looming, schools are still online, and storefront businesses large and small are dealing with the changes wrought by the COVID-19 pandemic. Just a few short months ago there were completely different...
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Benetrends Blog
How Successful Entrepreneurs Handle Rejection
Some blessings can come from rejection. Many entrepreneurs have been rejected, only to come back stronger. Did you know Steve Jobs was fired from Apple before he returned to turn it into the icon it is today? Harry Potter author J.K. Rowling was turned down...
Small Business 101: Understanding the Market
If you have an idea for a new business, that is great news! There are millions of small companies out there that form the backbone of the American economy. Before doing anything for your business, whether it's building staff, a business plan, or seeking small...
When to Stop Outsourcing for Your Small Business
Everyone knows that too much of a good thing isn’t always a good thing. Small businesses have gained competitive ground against bigger companies by outsourcing critical business functions. Outsourcing critical business functions helps small businesses scale up quickly...
Which Business Functions Should You Outsource?
Did you know more than one-third of all small businesses outsource a portion of their work to an outside vendor? Outsourcing allows small companies to work more efficiently and potentially cut overhead costs. If you’re considering outsourcing for your small...
5 Benefits of Outsourcing for Small Businesses
You can’t do it all. It’s a lesson that many entrepreneurs learn the hard way. Starting a small business requires many talents, and some of them you simply won’t have or won’t have in enough abundance to be effective. That’s where outsourcing can help your business....
Benetrends Recognized by Entrepreneur as a Top Franchise Supplier
In the franchise industry, a "supplier" plays a supporting role (behind the scenes) in the development and growth of a franchise brand. Entrepreneur is bringing the suppliers out of the background and shining a spotlight on the top suppliers in a variety of...
Building a Team of Outsourced Professionals
To start and run your business successfully, you need the right people possessing the right skills. For some businesses, it makes sense to outsource some business functions, particularly in the startup phase. This article examines how to evaluate the pros and cons of...
4 Ways Outsourcing Business Functions Saves Money
Thanks to the Internet, most of us outsource tasks regularly without even realizing it. For example, you may be using QuickBooks Online to handle your accounting functions, Hootsuite to manage social media posts, and Google AdWords to create and measure campaigns....
How to Identify Your Target Market
Entrepreneurs struggle to identify a target market for their product or service. This article has tips on how to identify a target market. When you launch a business and market your products, it is best to define your target audience and then conducting precision...